Launched in 2013, Satori is a bespoke retail support agency based on the objective of changing the way consumers interact with brands in-store. Satori sees travel retail as a gateway to targeted, precise, and engaging brand experiences. Inspired by the traditional Japanese Katana sword, our agency, 1821, created an identity that represents transcendence and luxury in today’s fast-paced retail industry. We have developed a fully customized typeface that cuts, marks, and moves with every turn. It’s modern and stylish, with a nod to Japanese precision and craftsmanship.